Sometimes you just want to know a bit more before you dive in. Read about sustainability and design. Curious to experience the materials yourself? Request the printed booklet. Because some things speak louder off-screen.
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Sustainability
Graphic design relies on materials, but we rarely stop to question where they come from, or where they go.
Most paper is made from trees grown in fast, single-species plantations. These forests don’t support biodiversity and require large amounts of water, pesticides and energy. The paper is often bleached with chlorine-based chemicals and coated with plastic to make it feel “perfect”. Inks used in print are typically petroleum-based and contain heavy metals or solvents that make recycling difficult, or even impossible.
After use, most printed materials end up as waste: not compostable, rarely recycled, and often burned or buried.
These processes contribute to deforestation, water pollution, CO₂ emissions and waste mountains. And yet these materials often go unquestioned. They're seen as neutral carriers of the idea, not as part of the idea itself.
Biobased materials offer a different approach. They are made from plants, agricultural waste or even living organisms. They’re often uncoated, unbleached, and made to return to nature. They may feel different. Look different. Behave differently. And that’s the point. Rethinking sustainability in design isn’t about doing everything perfectly. It’s about making more conscious, tactile choices, and seeing material not just as a background, but as part of the message.
Design
Design is often about composition, color, typography. But what if the material itself could speak?
In traditional design processes, materials are often the last step. You make your choices, and then you print, usually on the same smooth, bleached paper you always use. The surface is clean, predictable, and controlled. But materials are never just surfaces.
They fold, absorb, reflect, age. They shape how we feel a design, not just how we see it.
Biobased materials offer something new. Not constraints, but possibilities. These materials can be strong, subtle, light, bold, textured or refined. Some absorb ink in ways that deepen colour. Others introduce natural tones, irregularity or softness that elevate your design. They open up creative decisions you don’t get from industrial uniformity. They invite you to respond, adapt, explore. To design not just with your eyes, but with your hands and intuition.
Integrating biobased materials into your process means rethinking the role of the material, not as a neutral backdrop, but as part of the narrative. It adds depth, honesty and a physical presence to your work.
When material becomes part of the idea something shifts.
Design feels more intentional. More tangible. More alive.