Chokay is a Dutch chocolate brand that creates honest, delicious chocolate without added sugars. Together with the team at Chokay, we further developed their visual identity and packaging design. Following the rebranding, Chokay's chocolate expanded from being sold in just one country to over six. This success is the result of their hard work—but the packaging design also played a key role in this growth.

Expansion

The product range has since expanded, and Chokay now offers several product lines: Chokay Original, Chokay Organic, and Chokay Local Hero. All are sugar-free chocolates, each with their own unique characteristics.
 In the Netherlands, Chokay is available at retailers such as Marqt, Jumbo, and Spar Supermarkets, and can now be found in more than 10 countries.

https://www.lauravoet.com/portfolio-verpakkingsdesign/chokaychocolate/